A Real Estate Photographer's Perspective: Preparing Homes for Stunning Photos

As a real estate photographer, I've had the privilege of capturing countless homes for sale. While my primary focus is on taking beautiful and enticing photos, there's a lot that real estate agents can do to ensure the best results. In this blog post, I'll share some insider tips from my perspective on what real estate agents should do to prepare a home for those all-important photos.

Communicate and Collaborate:

Effective communication between the real estate agent and the photographer is key. Before the photoshoot, share your vision, expectations, and any specific features you want to highlight. Collaborate on the schedule to ensure optimal lighting conditions. A well-coordinated effort can lead to outstanding results.

Discuss Staging:

Staging can transform a property and make it more appealing in photos. Discuss with the homeowner of possibility of considering professional home staging, especially if the home is vacant or lacks visual appeal. A staged home allows potential buyers to visualize living in the space.

Schedule a Pre-Photoshoot Cleanup:

Arrange for a pre-photoshoot cleanup a day or two before the photography session. This includes decluttering every room, cleaning surfaces, and addressing any maintenance issues such as leaky faucets, scuffs on walls, or broken fixtures. A well-maintained home photographs beautifully.

Embrace Natural Light:

Natural light is a real estate photographer's best friend. On the day of the photoshoot, ensure all curtains and blinds are open to allow as much natural light as possible to flood the rooms. It makes spaces appear warmer, inviting, and more spacious in photos.

Enhance Curb Appeal:

First impressions matter, and the exterior is often the first thing potential buyers see. Encourage homeowners to invest in curb appeal by mowing the lawn, trimming bushes, and tidying outdoor spaces. A well-maintained exterior sets the stage for great interior photos.

Highlight Key Features:

Identify the home's key selling points to ensure that your photographer captures them effectively. Whether it's a breathtaking view, a luxurious bathroom, or a cozy fireplace, make sure these features shine in the photos. These images can be the hook that draws buyers in.

Address Pets and Allergens:

Pets can be adorable but may not appeal to all buyers. Advise homeowners to make suitable arrangements for their pets during the photography session. This includes removing pet-related items and tidying any areas that may have excessive pet hair.

Timing Matters:

Work with the photographer to select the best time for the shoot. Generally, early morning or late afternoon provides soft, flattering light. However, your photographer's expertise will help determine the optimal time for each property.

Preparing a home for real estate photography is a collaborative effort between real estate agents and photographers. By following these tips and working together, we can create stunning photos that grab the attention of potential buyers and ultimately help you sell homes faster and at better prices. Let's continue to work as a team to showcase properties in their best possible light!